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Keep Attacking partners with Alton Football Club 

Posted by Brian Wood MC on
Keep Attacking partners with Alton Football Club 

Keep Attacking is delighted to be working in partnership with Alton Football Club.

Brian Wood, founder of Keep Attacking, will be sharing his experiences in the British Army and discussing how the lessons he has learned can be applied in the corporate and sporting world.

He will be delivering sessions to the club’s staff and players on how to develop a winning mindset and encourage teamwork throughout the club.

Brian said:

“I am delighted to partner with Alton FC – a club with a good attitude that is going in the right direction which provides safe and competitive football for over 40 teams in the local community. I will be aiming to help all of the teams and age ranges at Alton FC to improve performance and educate the clubs values.”

Kevin Adair, Alton FC First Team Manager, added:

"We are very happy to have agreed this partnership. Hopefully we can carry out and honour the logo, mantra and what it stands for. Keep Attacking will help us mentally in games as we align our values and also extend this to everyday life as well."


The Alton FC stand now carries the bold symbol of the new partnership and the senior teams will train in Keep Attacking sportswear to follow the mantra and compete at a high level.

Alton FC is currently the home of Brian’s youngest son, Charlie, who is currently playing in the U12s.

Sign up to our newsletter (link in footer) to find out more about Brian, Keep Attacking and the stories behind the mantra. Or why not take a look at our sports apparel and accessories shop to become part of Team KA.

Keep Attacking is delighted to be working in partnership with Alton Football Club. Brian Wood, founder of Keep Attacking, will be delivering sessions on how to develop a winning mindset to the club and it's employees. Click to read more.

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